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The way we view business isn't viable anymore

Last update on 18 settembre 2013.

The way we view business isn't viable anymore

Frank Escoubès, founder of Imagination for People wrote a recent article for Huffington Post France in which he argues for a change in the way we view business. Which got me thinking about the way we choose to approach business and strategy. So here's a questions for you: If you think about a succesful business, don't you tend to see it as one which has outsmarted its competition and is now the "leader" in its sector?

I know I did. 

But is this really correct?

We have been taught to approach business in a completely erroneous way ...

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