The LhaLha Collection

Promoting traditional knowledge. Design and production of a modern line of furniture and objects that combine contemporary design with Tibetan crafts techniques.

Information

← back to informations
28 Yulin East Road 1-3-3, 610041 Chengdu, Sichuan Province
CN China
Web http://www.globalnomad-services.com/
Maturity

Concept

About the project Edit

This project was born from a meeting in Chengdu, Sichuan, between the French-Chinese Global Nomad company that promotes social entrepreneurship in Tibetan regions and the French-German design firm C&L. Through the LhaLha Collection, this project aims to create a platform of exchange of knowledge and business opportunities for Tibetan artists ant the international crafts market.

This project has several stages that have been put in place:

- Identify and record knowledge specific to the selected region on the one hand and local partners already committed to social entrepreneurship on the other
- Design a collection of modern furniture and objects that combines identified know-how, regional materials and new technologies
- Train new artisans and adapt certain knowledge to new forms of design
- Set up production
- Promote, distribute and expand the collection over a long period

Themes

In what ways is this project unique and creative? Edit

The uniqueness is the fact that such a project exists in Tibet. Indeed, it is in zones where there is a lot of administrative difficulty for entities (like associations, social entrepreneurship, for example) that lead development projects especially in the social and cultural domain.

Today, Global Nomad and its collaborators have a very good understanding of the context and have developed relationships that are followed up by local administrative representatives which allows them to exercise and develop their activities in the long term.

The specificity of the project also guarantees the realization of production in announced conditions, mainly the entire selection of objects from the collection will be certified GN. The GN label is a social label attributed to products that meet criteria inspired by fair trade and culturally adapted to Tibetan specificities.

Its objective is to encourage entrepreneurs in Tibetan regions towards ethical trade and sustainable development based on quality products to promote and develop this type of business in these areas. In addition, the GN label guarantees quality and origin of products.

Finally, there are different ways of preserving and promoting know-how: protect or present it in a museum through exhibits, for example. The LhaLha Collection will bring it alive through an original high end and modern line that can reveal its very essence. Immortalizing Tibetan know-how in its continuity by being inspired by modern styles that contemporary design puts at our disposition. Blending traditional with modern to ensure the survival of crafts and in this way, extend a universal heritage.

What is the social value of this project? Edit

The GN label gives the LhaLha Collection a social added value and an undeniable competitive advantage on the market which is crowded with products labelled “from Tibet” specifically for commercial end.

The GN label guarantees:

- quality product or service
- fair income for employees and contractors
- maximum local participation in product design and realization
- respect and promotion of local culture
- respect for the environment

What is the potential of this project to expand and develop? Edit

Expanding the project involves several goals:

- Highlighting traditional know-how, materials and artisans behind each product in the collection using a communication campaign

- Finding international distribution networks on the national market

- Sustaining collaboration with local partners by creating a new collection every year

- Calling upon new designers at C&L to create their own collection using the same crafts principle of luxury and contemporary design

- Encouraging training of new crafts people

- Developing the sourcing sector at Global Nomad by identifying purchasers (businesses and individuals) interested in the expertise at the heart of the LhaLha Collection and putting them in contact with our local partners

- Disseminating this knowledge through expertise exchanges (business trips, seminars, internships, exhibits)

What was the triggering factor of this project? Edit

C&L, a Concept Design company, was founded in 2009 by Lee Thomas Taylor, graduate of the Institute of Fine Arts in Düsseldorf, and Chloé Pahud, Project Manager and Freelance Consultant. Both are residents of Chengdu, Sichuan.

It’s only natural that they were attracted to Global Nomad’s activities because they are always eager to work with small local artisans rather than industrial manufacturing to make furniture, but having difficult time finding experienced and competent workers.

After reading an article on the labelling of Tibetan products in a local English magazine in Chengdu, they had the idea to call upon qualified artisans who have exceptional unique traditional know-how to make their creations.

In C&L’s desire to invest in and work with Tibetan artisans, Global Nomad saw a way to achieve its social entrepreneurial objectives by offering the Tibetan entrepreneurs the chance to benefit from new expertise, expand their perspectives and in this way allow for a more effective economic and social development.

Through monitoring procedures, Global Nomad will ensure evaluation and audit (especially for future labelling of products from the collection), the social guarantee of the project and its positive impact on the community.

Creative Solutions, a Concept Design company, was founded in 2009 by Lee Thomas Taylor, graduate of the Institute of Fine Arts in Düsseldorf, and Chloé Pahud, Project Manager and Freelance Consultant. Both are residents of Chengdu, Sichuan.

What is the business model of this project? Edit


References

Project Community

1 fan and 0 members

Join the team

You find this project inspiring ?

 Discuss

Partners

This project has no known partners.