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Web http://www.telestreet.it/
Maturity

Mature

About the project Edit

Telestreet is a self-organized network of micro pirate TV stations producing and transmitting in Italian local communities. It started in Bologna in 2002 when some citizens concerned with the incredible power of communications accrued by the (then) Prime Minister Berlusconi (who has access to about 90% of the Italian TV audience) realised that a TV antenna (i.e. a receiver) could simply and cheaply be transformed into a transmitter.


They then used “shadow cones", i.e. frequencies granted to commercial networks but unusable because of territorial obstacles, and produced their own TV on Orfeo street (which gave its name to this first experiment: Orfeo TV). There are now about 250 mini television channels, each run by 10 to 15 people. From aerials on top of the roofs of houses, each station can broadcast up to a few kilometers radius (some broadcast on a 300 meters).

In what ways is this project unique and creative? Edit

The movement of "antennas toward people" aims at enabling citizens to freely use the communication channel of television not only to receive information but especially to produce it. By so doing, it places individuals in the position of closely interacting and sharing as much as of producing information. "Don't watch TV, just do it!" is the slogan of the street televisions.

What is the social value of this project? Edit

Telestreet uses television to weave social networks inside cities and territories “around the antenna”. Telestreet media activists supply neighbourhoods with technological knowledge using convergence between terrestrial broadcasting and internet streaming. This convergence creates a new media landscape characterised by decentralization of production, of resources and of points of emissions. As a result, people are provided with opportunities to experiment with television production, rather than being overwhelmed by it... And sometimes Telestreet is also used to redress some of the injustice of the commercial broadcasting regime. Just like in 2003 when a football match that opposed Juventus to Rome was only available on Sky to paying subscribers: Telestreet used its network, fiddled with a transmitter to adapt a decryption card onto it... and broadcasted the match for free in Rome.

What is the potential of this project to expand and develop? Edit

Telestreet is an example of what is known as pirate television - a broadcast TV station that operates without official or government licensing. Pirate Television stations are not as abundant in the U.S.A. or U.K as pirate radio stations are. Only since 2004 has the technology for pirate television stations become easier to obtain and construct, due to advances in technologies and the availability of equipment.

What was the triggering factor of this project? Edit

What is the business model of this project? Edit


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