The access of the opportunities that urban India / local environment offers for a better quality of life


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Haryana, INDIA
IN India
Web Unknown

In development

About the project Edit

The initiative Harva aims to assist rural India to access and harness the opportunities that urban India / local environment offers for a better quality of life. It specializes in finding the right approach to achieve maximum social, economic and environmental sustainability through appropriate development in rural India. At the same time, they focus on enhancing the capacity of the villagers who then become HarVa brand ambassadors and implement these sustainable development changes. It includes supporting various development projects that create employment for villagers.

In what ways is this project unique and creative? Edit

HarVa is a unique and first of its kind enterprise that focuses building rural ecosystems, through skill development, BPO, community based farming, microfinance, and renewable sources of energy such as gobar gas. The innovative concept of HarVa “parivaar”, a byproduct of the HarVa Hut, gives this project a cutting edge. The innovation introduced by HarVa is the quintessential village hut (HarVa Hut) that creates an entire rural ecosystem through productive communities that enhance the intrinsic value of the village.

What is the social value of this project? Edit

HarVa aspires for sustainable inclusive growth by creating value in the heart of rural or real India. Spread across five states, the HarVa has gained momentum and it employed over 200 rural women and youth.People from HarVa endeavour to train entire families and employ them according to their skill. This helps them to build strong relationships and ensure that attrition is minimal. It was further observed that each member of the family experiences great competitive pressure from each other to perform to the best of their ability.

What is the potential of this project to expand and develop? Edit

Chairman distinction at the Manthan Award 2011, Digital Inclusion for Development , South Asia.
It was opined that Harva has the potential of building income generating rural ecosystems, building a profitable business model, creating socio-economic value and not merely rural sales models.

What was the triggering factor of this project? Edit

HarVa means Green for the villages and stands for “Harnessing Value” of rural India. They are a rural start up that primarily focuses on Skill Development, BPO, Community based farming and Microfinance. HarVa aspires for sustainable inclusive growth by creating value in the heart of Rural or Real India. Their model focuses on the vast intellectual and infrastructural capital in the interiors by developing several productive communities that enhance the intrinsic value of villages.

What is the business model of this project? Edit

HarVa aims to take up the challenge by blending both a profitable and social model. The hybrid model takes entrepreneurship to new a level where profits are maximized by adapting various innovative steps aimed to reap benefits from the current rural labor arbitrage and address the social issues like rural employment and education.

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