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Adidas has partnered with Nobel Laureate Muhammad Yunus’s micro-finance organization, Grameen Bank to manufacture a low-cost shoe for the poor in Bangladesh. “The shoes will be cheap and affordable for the poor, besides it will protect people from diseases,” said Yunus. This program is a perfect example of the share value principle both for Adidas and for the Grameen Bank.
The shoes will be cheap and affordable for the poor, besides it will protect people from diseases.
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